If you have the time and skills to work with digital marketing, content marketing is the perfect fit. You’ll be working on a variety of projects aimed at improving how content is shared, shared more efficiently, and most importantly, shared with the right people.
In this interview, Josh Mazzotta, founder of content strategy company content2learn, tells us a little bit about his company’s work, how it works, and why content marketing is such a good fit for the tech world.
Josh Mazzotta is a content strategy consultant who works with small and medium sized businesses. He is the founder of content2learn. The company offers consulting on all aspects of Digital Marketing including SEO, Content Marketing, Conversion Rate Optimization, Digital Marketing Software, and more.
Josh says content marketing is a very good fit for the world of tech because it allows you to be more impactful on your website and it allows you to have that one click impact on someone who is looking to buy your product. The more people you can reach with a one-click, the more you can reach them with your offer. Content is also something that can be done both on a personal level and a business level and Josh says having both is important.
Content marketing jobs are one of the best ways to find yourself with a job because they combine a bit of both of those jobs. They’re good at both writing and posting and they combine the two of them. Content marketing jobs pay well and offer a variety of opportunities for you to earn money. You can work from anywhere you want; there are plenty of locales to choose from and your boss has tons of resources to help you grow your business.
Content marketing jobs are a good way to learn how to get people to read your website and to write for you. They can also be good for getting you to interact with writers and bloggers who may be interested in working with you. It can be a way to get feedback and criticism and perhaps learn how to improve your writing in the future. In fact, I see these jobs as one of the most important ways to learn about SEO.
SEO has become a buzzword recently. It’s what everyone is talking about these days because it’s so necessary for getting your site to rank well in search engines (like Google, of course). To have good SEO, you have to understand how search engines work. And, you have to know what type of content you want to put on your site.
Content marketing is one of those buzzwords that has caught on and is becoming more and more popular. That is because content marketing is one of the easiest ways to get good quality links. It’s not a new concept, but it’s so popular that it’s hard to believe people don’t know about it. And the good news is that you don’t need to know HTML and CSS to get started.
Content marketing is just as much about writing as it is about writing content. It involves creating high quality content that your target keywords (or other terms that you’re trying to rank for) will find useful. Content that is useful to the eyes of Google, for example, and not just a bunch of links that your competitors are using to get to your site. The best way to get good quality links is to write some great, high-quality content (which you can do on your own).
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